Authentification abonné
lvrfg
Accueil Tous les numéros Volume 45 / Numéro 280 (avril 2019) Rev. Fr. Gest., 45 280 (2019) 29-55 Références
Accès gratuit
Numéro
Rev. Fr. Gest.
Volume 45, Numéro 280, avril 2019
Sciences, techniques et pratiques de gestion
Page(s) 29 - 55
Section Varia
DOI https://doi.org/10.3166/rfg.2019.00346
Publié en ligne 22 juillet 2019
  1. Aaker D. (2003). “The power of the branded differentiator”, MIT Sloan Management Review, vol. 45, no 1, p. 83. [Google Scholar]
  2. Babin B.J., Griffin M. et Hair J.F. (2016). “Heresies and sacred cows in scholarly marketing publications”, Journal of Business Research, vol. 69, no 8, p. 3133‐3138. [CrossRef] [Google Scholar]
  3. Bhattacharya C.B., Korschun D. et Sen S. (2009). “Strengthening stakeholder–Company relationships through mutually beneficial corporate social responsibility initiatives”, Journal of Business Ethics, vol. 85, no 2, p. 257-272. [Google Scholar]
  4. Birchall J. (2013). “Resilience in a downturn: The power of financial cooperative”, 65, International Labour Office. [Google Scholar]
  5. Briscoe R. et Ward M. (2006). “Is small both beautiful and competitive? A case study of Irish dairy cooperatives”, Journal of Rural Cooperation, vol. 34, no 2, p. 113. [Google Scholar]
  6. Caire J. et Nivoix S. (2012). « La démocratie sociétariale ‘vue d’en bas’ observations sur les assemblées générales locales de banques coopératives », Revue française de gestion, vol. 38, no 220, p. 17‐30. [CrossRef] [Google Scholar]
  7. Capelli S., Falchi A., Hussler C. et Sabadie W. (2016). « Co-innover avec ses consommateurs : Oui mais lesquels ? De l’intérêt d’impliquer des consommateurs membres dans les processus d’innovation des coopératives », Gestion 2000 (rg B), juillet-aout, p. 117-141. [Google Scholar]
  8. Chaudhuri A. et Holbrook M.B. (2001). “The chain of effects from brand trust and brand affect to brand performance: The role of brand loyalty”, Journal of Marketing, vol. 65, no 2, p. 81‐93. [CrossRef] [Google Scholar]
  9. Clark T., Key T.M., Hodis M. et Rajaratnam D. (2014). “The intellectual ecology of mainstream marketing research: An inquiry into the place of marketing in the family of business disciplines”, Journal of the Academy of Marketing Science, vol. 42, no 3, p. 223‐241. [CrossRef] [Google Scholar]
  10. De Chernatony L., Riley F.D.O. et Harris F. (1998). “Criteria to assess brand success”, Journal of Marketing Management, vol. 14, no 7, p. 765‐781. [CrossRef] [Google Scholar]
  11. Du S., Bhattacharya C.B. et Sen S. (2010). “Maximizing business returns to corporate social responsibility (CSR): The role of CSR communication”, International Journal of Management Reviews, vol. 12, no 1, p. 8-19. [Google Scholar]
  12. Farquhar P. (1990). “Managing brand equity”, Journal of Advertising Research, vol. 30, no 4, p. 7‐12. [Google Scholar]
  13. Faure-Ferlet A., Capelli S. et Sabadie W. (2017). « Les coopératives agricoles doivent-elles dévoiler leur mode de gouvernance aux consommateurs de produits agroalimentaires ? », Décision Marketing (rg B), vol. 85, no 1, janvier-mars, p. 63-80. [Google Scholar]
  14. Giannakas K. et Fulton M. (2005). “Process innovation activity in a mixed oligopoly: The role of cooperatives”, American Journal of Agricultural Economics, vol. 87, no 2, p. 406‐422. [CrossRef] [Google Scholar]
  15. Groeneveld H. (2016). Doing co-operative business, International Cooperative Alliance. [Google Scholar]
  16. Habel J., Schons L.M., Alavi S. et Wieseke J. (2016). “Warm glow or extra charge? The ambivalent effect of corporate social responsibility activities on customers’ perceived price fairness”, Journal of Marketing, vol. 80, no 1, p. 84‐105. [CrossRef] [Google Scholar]
  17. Hofstede G.H. (2001). Culture's Consequences: Comparing Values, Behaviors, Institutions and Organizations Across Nations, Sage, London. [Google Scholar]
  18. Keller K.L. (1993). “Conceptualizing, measuring, managing customer-based brand equity”, Journal of Marketing, vol. 57, no 1, p. 1‐22. [CrossRef] [Google Scholar]
  19. Kimbrough M.D., McAlister L., Mizik N., Jacobson R., Garmaise M.J., Srinivasan S. et Hanssens D.M. (2009). “Commentaries and rejoinder to ‘Marketing and firm value: Metrics, methods, findings, and future directions”’, Journal of Marketing Research, vol. 46, no 3, p. 313‐319 [CrossRef] [Google Scholar]
  20. Kumar V., Aksoy L., Donkers B., Venkatesan R., Wiesel T. et Tillmanns S. (2010). “Undervalued or overvalued customers: Capturing total customer engagement value”, Journal of Service Research, vol. 13, no 3, p. 297‐310. [Google Scholar]
  21. Leca B., Cuenca Botey L.E. et Naccache P. (2010). « Lutte contre la pauvreté et innovation organisationnelle. Le cas de l’incubateur de coopératives populaires de Rio de Janeiro », Revue française de gestion, vol. 36, no 208-209, p. 83‐99 [CrossRef] [Google Scholar]
  22. Leca B., Gond J.-P. et Barin-Cruz L. (2014). “Building ‘critical performativity engines’ for deprived communities: The construction of popular cooperative incubators in Brazil”, Organization, vol. 21, no 5, p. 683‐712. [CrossRef] [Google Scholar]
  23. Lecuyer C., Capelli S. et Sabadie W. (2017). “Corporate Social Responsibility: Communication effects, a comparison between investor-owned banks and member-owned banks”, Journal of Advertising Research (rg A), vol. 57, no 4, p. 1-27. [Google Scholar]
  24. MacPherson I. (1995). Les principes coopératifs vers le 21e siècle, Alliance coopérative internationale, 71, Genève. [Google Scholar]
  25. Micheletti M. (2003). Political Virtue and Shopping, Palgrave Macmillan, New York. [CrossRef] [Google Scholar]
  26. Mizik N. et Jacobson R. (2008). “The financial value impact of perceptual brand attributes”, Journal of Marketing Research, vol. 45, no 1, p. 15‐32. [CrossRef] [Google Scholar]
  27. Narver J.C. et Slater S.F. (1990). “The effect of a market orientation on business profitability”, Journal of Marketing, p. 20‐35. [Google Scholar]
  28. Netemeyer R.G., Krishnan B. et Pullig C. (2004). “Developing and validating measures of facets of customer-based brand equity”, Journal of Business Research, vol. 57, no 2, p. 209. [CrossRef] [Google Scholar]
  29. Nunez-Nickel M. et Moyano-Fuentes J. (2004). “Ownership Structure of Cooperatives as an Environmental Buffer”, The Journal of Management Studies, vol. 41, no 7, p. 1131‐1152. [CrossRef] [Google Scholar]
  30. Özçağlar-Toulouse N. (2009). « Quel sens les consommateurs responsables donnent-ils à leur consommation ? Une approche par les récites de vie », Recherche et Applications en Marketing, vol. 24, no 3, p. 3‐23. [Google Scholar]
  31. Pierce J.L., Kostova T. et Dirks K.T. (2001). “ Toward a theory of psychological ownership in organizations”, Academy of Management Review, vol. 26, no 2, p. 298‐310. [CrossRef] [Google Scholar]
  32. Podsakoff P.M., MacKenzie S.B., Lee J.-Y. et Podsakoff N.P. (2003). “Common method biases in behavioral research: A critical review of the literature and recommended remedies”, The Journal of Applied Psychology, vol. 88, no 5, p. 879‐903 [Google Scholar]
  33. Roberts J. A. (1995). “Profiling levels of socially responsible consumer behavior: A cluster analytic approach and its implications for marketing”, Journal of Marketing Theory and Practice, vol. 3, no 4, p. 97‐117. [CrossRef] [Google Scholar]
  34. Sen S. et Bhattacharya C.B. (2001). “Does doing good always lead to doing better? Consumer reactions to corporate social responsibility”, Journal of Marketing Research, vol. 38, no 2, p. 225‐243. [CrossRef] [Google Scholar]
  35. Shankar V., Azar P. et Fuller M. (2008). “BRAN*EQT: A multicategory brand equity model and its application at allstate”, Marketing Science, vol. 27, no 4, p. 567‐584. [CrossRef] [Google Scholar]
  36. Simon C.J. et Sullivan M.W. (1993). “The measurement and determinants of brand equity: A financial approach”, Marketing Science, vol. 12, no 1, p. 28‐52. [CrossRef] [Google Scholar]
  37. Srinivasan S.S., Anderson R. et Ponnavolu K. (2002). “Customer loyalty in e-commerce: An exploration of its antecedents and consequences”, Journal of Retailing, vol. 27, p. 279‐295. [Google Scholar]
  38. Srinivasan S.S. et Hanssens D.M. (2009). “Marketing and firm value: Metrics, methods, findings, and future directions”, Journal of Marketing Research, vol. 46, no 3, p. 293‐312. [CrossRef] [Google Scholar]
  39. Thomson M., MacInnis D.J. et Park C.W. (2005). “The ties that bind: Measuring the strength of consumers’ emotional attachments to brands”, Journal of Consumer Psychology, vol. 1, no 1, p. 77‐91. [CrossRef] [Google Scholar]
  40. Zhao X., Lynch Jr J.G. et Chen Q. (2010). “Reconsidering Baron and Kenny: Myths and truths about mediation analysis”, Journal of Consumer Research, vol. 37, no 2, p. 197‐206. [CrossRef] [Google Scholar]

Les statistiques affichées correspondent au cumul d'une part des vues des résumés de l'article et d'autre part des vues et téléchargements de l'article plein-texte (PDF, Full-HTML, ePub... selon les formats disponibles) sur la platefome Vision4Press.

Les statistiques sont disponibles avec un délai de 48 à 96 heures et sont mises à jour quotidiennement en semaine.

Le chargement des statistiques peut être long.